CONSULTANCY

We help brands grow and optimise their physical footprint through location planning, site analysis, competitive benchmarking, and portfolio reviews. Combining market expertise with data-driven insights, we provide clear strategies to guide expansion, consolidation, and long-term performance.

Location Planning and Site Analysis

We help businesses grow and optimise their physical footprint, whether launching a new concept, beginning a national or international roll-out, or expanding an existing portfolio. With extensive experience across retail, leisure, and hospitality, we combine market knowledge, proprietary property databases, and socio-economic data to create tailored location strategies. By understanding your target customers, how they interact with physical spaces, and how your business operates, we design strategies that support both expansion and consolidation. Our detailed research covers demographics, income profiles, population densities, transport connectivity, and footfall, enabling us to identify demand, assess catchments, and pinpoint the characteristics of sites best suited to your brand.

Competitive Benchmarking and Positioning

We can also provide competitor analysis to benchmark the client’s property against market leaders, to help you position your brand in the competitive physical retail market, identifying niches and potential gaps in the market to develop your concept.

Portfolio Reviews

A portfolio review gives you clear, data-driven insights to optimise your property holdings. We analyse site performance against current and future costs, market trends, and rental movements, while preparing or updating a full schedule of leasehold and freehold assets. By assessing sites against socio-economic and spatial data, we identify trends and opportunities across your portfolio, helping you decide whether to expand, consolidate, exit locations, or refine your property requirements.